In today's rapidly evolving digital landscape, marketing professionals are constantly seeking new and innovative ways to reach their target audience. The marketing seminar "Latest Social Media and Online Marketing Trend” promises to shed light on some of the pressing questions faced by marketers in the modern era.

Hosted on 24 July 2024 in YCCECE, the seminar featured a dynamic presentation by Ms Stella Cheung, a seasoned industry expert and CEO of New iMedia Limited and Digioo Ltd. Staff attendees gained invaluable insights into the impact of social media on personal and corporate branding, as well as the latest trends and changes shaping the digital marketing landscape.

One of the key topics to be addressed is the increasing complexity of social media and the exploitation of user data. Stella delved into how social media platforms are transforming the way we communicate and share information, and how marketers can navigate this evolving landscape to maximize the impact of their online campaigns.  Moreover, the seminar provided attendees with a comprehensive understanding of effective techniques employed by senior marketers to amplify their online presence and engagement. From crafting compelling content to leveraging emerging technologies, Stella shared practical strategies that can be applied to both personal and corporate digital marketing efforts and some successful showcases.  This event presented a unique opportunity for marketers, social media enthusiasts, and staff interested in strengthening their online influence and to thrive in the ever-changing world of digital marketing.